RangeLight
Brand Research & Insights
Home
Our Approach
How We Can Help
Our Tool Belt
Past Work
Meet & Greet
RangeLight
Brand Research & Insights
Home
Our Approach
How We Can Help
Our Tool Belt
Past Work
Meet & Greet
More
  • Home
  • Our Approach
  • How We Can Help
  • Our Tool Belt
  • Past Work
  • Meet & Greet
  • Home
  • Our Approach
  • How We Can Help
  • Our Tool Belt
  • Past Work
  • Meet & Greet

What's in Our Tool Belt

Dozens of companies have established specializations in a broad array of research methodologies and techniques. We design a research plan to fit your strategy needs, then harness these resources and bring the right methodologies to bear. 


Investing ourselves in your business goals means we deliver real, actionable insights that go far beyond a simple research report. Your success is our success.

Quantitative Research

Quantitative Research

Quantitative Research

  • Experimental Design (A/B testing, concept testing, pre/post impact assessment)
  • Tracking Studies
  • Survey Instrument Development
  • Sampling Design
  • Analysis & Dashboarding 

Choice Modeling

Quantitative Research

Quantitative Research

  • Choice-Based Conjoint Studies
  • Discrete Choice
  • MaxDiff Scaling
  • Product-Price Optimization

Qualitative Research

Quantitative Research

Qualitative Research

  • Focus Groups
  • In-Depth Interviews
  • Concept Ideation, Testing & Validation
  • Usability Testing
  • B2C and B2B audiences
  • Online and in-person

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